Built by founders, for founders

    Stop guessing,
    start growing. Actionable UX & SEO fixes in 60 seconds.

    The AI website auditor that skips the 200-row checklist and hands you the 3 UX, SEO and copy fixes actually worth shipping this week — with a plain-English action plan a senior product strategist would sign off on.

    Free plan · 3 full scans every month · No credit card

    3 free scans / month · No credit card · 2,400+ sites scored this month

    Sign up for 3 free scans/month
    Multi-page deep crawl
    PDF & share-link export
    Loved by founders
    2,400+ sites scored this monthTrusted by SaaS, ecommerce & indie teams
    60s
    Average analysis time
    8+
    Pages crawled per site
    6
    Analysis dimensions
    3
    Free scans / month
    Features

    Everything you need to ship a better website

    More than just SEO scoring — actionable feedback grounded in product strategy.

    Brutally Honest AI

    Get real product feedback, not generic SEO checklists. Like a YC partner reviewing your site.

    Multi-Page Crawling

    We crawl up to 8 of your most important pages — pricing, features, docs, signup — for deep context.

    Product Strategy Insights

    Positioning, messaging, value prop clarity, and trust signals — analyzed by AI that gets it.

    SEO & Technical Audit

    Title tags, meta descriptions, structured data, and accessibility issues — all checked automatically.

    Score Tracking

    Save analyses, track scores over time, and watch your website improve with every iteration.

    Instant Results

    Full analysis in under 60 seconds. No setup, no installation, no integrations.

    Trust & Credibility

    AI evaluates social proof, testimonials, and trust signals to find what's missing.

    Any Website

    Works on landing pages, SaaS products, ecommerce, blogs, portfolios, and anything in between.

    How it works

    From URL to verdict in three steps

    01

    Paste your URL

    Drop in any public website. No account needed to run your first audit.

    02

    AI reads your site

    We crawl your key pages and read them like a skeptical first-time visitor.

    03

    Get the 3 fixes

    A prioritized verdict — the handful of changes actually worth shipping this week.

    Sample report

    See exactly what you'll get

    This isn't a Lighthouse score or generic ChatGPT advice. It's a structured, opinionated UX audit — the same format you'll get for your site in under 60 seconds.

    sitescoper.com/report/sample-saas-landing
    64/100
    Overall verdict

    Beautiful design, unclear pitch — you're losing buyers in the first 5 seconds.

    The visual craft here is genuinely good — typography, spacing, and motion all feel premium. But the page is selling itself like a portfolio piece, not a product. A first-time visitor can't answer “what is this and is it for me?” before the first scroll, and that's where conversions die.

    What's working
    • ✓Visual design and motion feel premium and intentional
    • ✓Mobile experience is clean and tap-friendly
    • ✓Page weight is reasonable — no obvious performance debt
    What's costing you conversions
    • ✗Generic hero copy fails the 5-second test
    • ✗Trust signals are absent at the decision moment
    • ✗Conversion path has too many competing exits

    Scored across 6 dimensions

    Copy & Messaging
    42

    Hero doesn't say what you do in 3s

    Visual Hierarchy
    71

    CTA competes with 4 other buttons

    Trust & Credibility
    58

    No logos, testimonials below fold

    Conversion Path
    49

    Pricing takes 3 clicks to reach

    Mobile UX
    84

    Tap targets and spacing feel native

    Accessibility
    76

    Contrast passes, alt text mostly present

    4 specific findings (with fixes)

    criticalAbove the fold, line 1
    Your hero headline is generic — visitors bounce in 4s
    Why it matters

    “Build better, faster” could describe 10,000 SaaS sites. A first-time visitor can't tell what you actually do, who it's for, or why they should care. Eye-tracking studies show 79% of users scan rather than read — if the H1 doesn't land, they leave.

    Recommended fix

    Rewrite as outcome + audience: e.g. “Ship customer-ready landing pages in a weekend — for solo founders without a designer.” Test against the current copy with a 50/50 split.

    criticalHero section, right column
    No social proof appears before the first CTA
    Why it matters

    Your testimonials live at the bottom of the page, but the buy decision happens in the hero. Without logos, ratings, or user counts, the CTA asks for trust you haven't earned yet.

    Recommended fix

    Add a 1-line proof strip directly under the CTA: “Trusted by 2,400+ teams” + 4 customer logos in greyscale. Keep it small — it's a confidence cue, not a feature.

    warningTop nav → Resources → Pricing
    Pricing is hidden behind a dropdown menu
    Why it matters

    Visitors who want to evaluate cost have to hunt. Hidden pricing signals “you can't afford us” to SMBs and adds friction for everyone else. Your bounce rate on the homepage is likely inflated by people who left looking for a price.

    Recommended fix

    Promote Pricing to a top-level nav item. If you can't show numbers, at least show a “Starts at $X” line on the homepage so visitors can self-qualify.

    warningHero + sticky header
    5 competing CTAs in the hero create choice paralysis
    Why it matters

    I count: “Start free”, “Book a demo”, “Watch video”, “See features”, and a chat bubble. When everything is primary, nothing is. Hick's Law: more options = slower decisions = lower conversion.

    Recommended fix

    Pick one primary action (“Start free — no card”) as a solid filled button. Demote everything else to ghost links or move below the fold.

    Every report is structured the same way — verdict, scored dimensions, specific findings with fixes. No generic “improve your SEO” fluff.

    Free plan includes 3 scans / month · Upgrade to Pro for unlimited

    Most tools hand you a 200-row checklist. SiteScoper hands you the three things actually worth doing this week.

    What we analyze

    20+ dimensions of website excellence

    We go far beyond surface-level SEO to evaluate what actually makes a website convert, retain, and grow.

    Product & Value Prop

    Is your value proposition clear in 5 seconds? Does the product solve a real problem?

    Positioning & Copy

    Sharp, persuasive, benefits-driven writing — or vague jargon that puts visitors to sleep?

    Brand & Visual Identity

    Logo, color, typography, voice — does it feel cohesive and distinctive, or generic?

    Trust & Credibility

    Social proof, testimonials, logos, security signals — what's building or breaking trust?

    Pricing & Packaging

    Plan structure, anchoring, free tier, and clarity. Is your pricing helping or hurting conversion?

    Conversion & UX

    CTA strength, visual hierarchy, navigation flow, and the path from landing to action.

    Email & Lead Capture

    Newsletter, lead magnets, follow-up signals — are you capturing intent before visitors leave?

    Legal & Compliance

    Privacy policy, terms, cookie consent, GDPR readiness — table stakes you can't skip.

    Internationalization

    Language switcher, currency, locale awareness — are you ready for a global audience?

    Analytics & Measurement

    Visible tracking, event hygiene, attribution clues — can you actually measure what matters?

    SEO & Discovery

    Meta tags, structured data, performance, accessibility — the technical foundation.

    Polish & Feel

    Micro-animations, copy quality, mobile feel — the details that separate good from great.

    Who it's for

    Built for anyone shipping on the web

    Whether you're launching a startup or auditing a client site, SiteScoper helps you ship better.

    SaaS Founders

    Validate your landing page messaging before launch. Find conversion blockers fast.

    Agencies

    Audit client websites quickly. Generate professional reports to win new business.

    Ecommerce

    Optimize product pages, trust signals, and checkout flow for higher conversions.

    Designers

    Get objective feedback on your portfolio or client projects before shipping.

    Students & Learners

    Learn what makes great websites by analyzing real ones with AI-powered breakdowns.

    Marketing Teams

    Benchmark your site against competitors. Track improvements over time.

    Simple pricing

    Start free. Upgrade when you're serious.

    Every founder gets 3 free scans a month. Ship faster with SiteScoper Pro — unlimited scans, deep product simulation, competitor compare, chat-with-report and PDF exports.

    Free
    $0/month
    • 3 website scans per month
    • Full prioritized action roadmap
    • Category scores & findings
    • No credit card required
    Most popular
    Pro
    $19/month
    • Unlimited site analyses
    • Deep product simulation (AI plays your product)
    • Side-by-side competitor battle mode
    • Chat with your report (AI)
    • 1-click PDF export
    • Unlimited, searchable history
    • Priority Gemini-powered scans
    FAQ

    Questions founders ask

    Ready to hear the truth?

    Run a free audit and get the 3 fixes worth shipping this week. No credit card, 60 seconds.

    Used by 2,400+ founders this month · battle a competitor